Open to work

Designing prducts, building systems.

I’m Antonio, a Product Designer in Naples. I turn research into interfaces and design systems.

I’m a Product Designer at Ciaopeople. I design products, websites and the design systems behind them, with a process I call NOVA: analyze, iterate, measure.

Selected work

Case studies

Brands I’ve worked with

  • theJackal
What I do

Design that ships, and systems that last.

  • Product design

    From research and user journeys to wireframes, interfaces and prototypes.

  • Design systems

    Creating and maintaining the shared components and tokens teams build with.

  • Websites & landing pages

    Marketing sites, landing pages and site templates, including on Framer.

  • Email design

    Mail templates and the design system behind them, on Postcards.

  • Branding

    Brand guidelines that keep every touchpoint consistent.

How I work

The NOVA framework

A structured process for approaching design projects in a strategic, iterative and measurable way.

  1. Introduce

    Define the project, the context and the initial goals.

    • Brief analysis
    • Strategy sheet
    • Stakeholder alignment
  2. Define the goals

    Set clear KPIs and measurable objectives.

    • KPI document
    • Success metrics
    • Initial roadmap
  3. Research goals & methods

    Identify user needs and choose the right research methods.

    • Research plan
    • Questionnaires
    • Interview scripts
    • Competitor analysis
  4. Define the problem

    Turn the data into a clear, measurable problem.

    • Problem statement
    • User pain points
    • Journey map
  5. Define the audience

    Understand who will use the product.

    • User personas
    • Empathy maps
    • User archetypes
Experience

Where I’ve worked and learned.

Work

  1. 2021 — Now

    Ciaopeople

    Product Designer

    Ciaopeople

  2. 2020 — 2021

    Second Studio

    Visual Designer

    Second Studio

Education

  1. 2019 — 2020

    Apple Academy

    Pier Design Student

    Apple Academy

  2. 2018 — 2019

    Apple Academy

    Design Student

    Apple Academy

Let’s work together.

Tell me about your project. A call is the fastest way to start.

Book a call